Product & Digital Marketing Manager

• Act as the reference point for technical product information and marketing-related documentation for distributor partners.
• Initiate and follow up on product registration processes in the respective countries.
• Monitor competitor product portfolios and analyze the competitive landscape.
• Collaborate with Business Development Managers to gather and review distributor feedback and escalate relevant product-related matters to appropriate internal stakeholders (e.g., Regulatory Affairs, Quality, Engineering).
• Coordinate support activities such as product documentation updates, technical summaries, FAQs, and clinical reference materials using centrally provided resources.
• Take an active role in the product complaint process by conducting root cause analysis, tracking the complaint list, and communicating findings to distributors and Business Development Managers (BDMs).
• Maintain regular communication and participate in meetings with the global team to share updates, needs, and support requests, while gathering key information to relay to both internal and external stakeholders

• Deliver product-related training and onboarding to distributor sales teams, in collaboration with the Education & Training Manager.
• Assist in the development and review of product training materials, ensuring consistency and technical clarity.
• Support opinion leader (KOL) engagement by providing relevant product documentation and assisting in technically focused interactions as needed.

• Support the adaptation and localization of developed technical and promotional materials — such as brochures, product sheets, training slide decks, digital banners, and social media visuals — to ensure * they are compliant, appropriate, and relevant to distributor needs and local market expectations.
• Develop new marketing materials to enhance clinician and patient awareness, while strengthening overall brand recognition.
• Coordinate the preparation and distribution of materials in collaboration with the Marketing Lead to ensure timely access to the necessary tools across the region.
• Ensure that all content complies with the brand’s visual identity, regulatory requirements, and core product communication.
• Act as a regional point of contact for marketing material needs and distributor input,

• Manage all social media accounts for NUVO EMEA Regional Hub.

• Support the execution of digital marketing activities in collaboration with distributor partners, including managing assets for social media campaigns (e.g., Facebook, Instagram), online content, newsletters, and landing pages.
• Monitor and report key digital performance indicators (e.g., engagement, impressions, click-through rates).

• Bachelor’s or Master’s degree in Marketing, Biomedical Sciences, Business, or a related field.
• 3–5 years of experience in a product or digital marketing role, preferably in the dental, medical device, or healthcare sector.
• Familiarity with distributor-led markets and working in cross-cultural, international environments.
• Hands-on experience in digital content coordination and campaign execution using tools such as Meta Business Suite, or CMS platforms.
• Fluency in English is essential (additional EMEA languages are a plus).
• Strong communication, organizational, and cross-functional collaboration skills.

• Clinical & Scientific Understanding: Demonstrates the ability to search for, interpret, and apply implantology-related scientific and clinical information. Strengthens technical accuracy in communication, training, and distributor support by proactively engaging with relevant literature, clinical cases, and expert input.
• Shows a commitment to continuously developing a solid foundation in implantology to support business needs effectively.
• Digital Agility: Comfortable coordinating and managing digital content and monitoring campaign metrics using appropriate platforms.
• Execution-Oriented: Delivers tasks with quality, accuracy, and timeliness, based on centrally defined plans.
• Communication & Support Mindset: Offers clear, professional communication with a proactive, responsive, and service-oriented approach to distributors and internal teams.
• Collaboration: Works seamlessly across teams (Sales, Education, Regulatory, and Global Marketing), maintaining transparency, alignment, and mutual accountability.
• Adaptability: Able to adjust tools and materials to local market needs while maintaining compliance with brand guidelines and product integrity.

Straumann Group