CRM Data Management Senior Specialist
Volvo Group Turkiye
- İstanbul Anadolu Yakası İstanbul Avrupa Yakası
- Sürekli
- Tam zamanlı
- Develop and execute the vision and strategy for Renault Trucks CRM roadmap.
- Implement CRM strategies to enhance customer loyalty, personalization, and direct marketing effectiveness.
- Manage and ensure compliance of the CRM database, create dashboards with regional analysis and segmentation, and lead network training initiatives.
- Lead data strategy by consolidating data across departments, ensuring data quality, retention, and insights generation for business growth.
- Support dealers with CRM/Sales Drive processes, perform proactive analysis on lost deals and quotations, and deliver actionable insights.
- Conduct competitor analysis and prepare regular reports on the Turkish heavy-duty trucks market and customer segments.
- Provide deep market insights on industry trends and customer segments while estimating market development for strategic studies.
- Prepare ad-hoc and detailed analyses to support key business decisions and uncover product and market trends through data mining.
- Assist the sales team by regularly preparing market, segment, and sales-related reports.
- Schedule regular dealer and customer visits to collect timely feedback and integrate insights into business outcomes. Required Skills and Expertise
SecretCV