Senior Marketing Specialist-Istanbul

BYD

  • Ataşehir, İstanbul
  • Sürekli
  • Tam zamanlı
  • 1 ay önce
Key Responsibilities:
  • Content Development: create and adapt marketing materials, including brochures, presentations, social media content, email campaigns, and website updates. Including ad hoc translation and text localization.
  • Event Coordination: support the planning and execution of events, trade shows, and product launches to engage customers and showcase new models.
  • POS Material Management: manage the stock of POS (Point of Sale) materials, including inventory control, logistics coordination, and ensuring timely availability of materials for events and campaigns, also by self-delivery of those materials.
  • Digital Marketing: support to online advertising campaigns (Google Ads, social media platforms), SEO efforts, and website performance to maximize reach and engagement.
  • Reporting and performance analysis: track, report and present on the effectiveness of marketing efforts to recommend improvements for future initiatives.
  • Collaboration: work closely and support PR team, sales teams and BYD Dealers and external agencies to ensure consistent messaging and successful campaign execution.
  • Budget Management: assist in managing the marketing budget, ensuring cost efficiency and maximum ROI on campaigns.
  • Monitor BYD activities as well as Dealers activities and competitors.
  • Be a brand Ambassador, a solid team-player and work always with the Customer in mind.
Key Results:
  • Execution of management metrics
  • Timely delivery of the projects
  • Monitoring of the activities
Your profile:
  • Bachelor's degree in Business, Sales, Marketing, or a related field. A master's degree is a plus.
  • 5+ years experience in marketing department
  • Fluency in Turkish and English, both written and verbal. Chinese language skills are a plus.
  • Experience in Automotive industry is an advantage
  • Excellent Digital Tools knowledge.
  • Customer-oriented mindset.
  • Excellent communications and interpersonal skills.
  • Able to prioritize and work proactively with efficient time management skills. Resilient and open minded.
  • Results oriented. Ability to work to deadlines, hands on approach, motivated to get results.
We offer:Job in a fast-growing company and industry which represents sustainable technology;Performance and experience based competitive remuneration;Team building events and employee learning opportunities.Please note that position is open for candidates eligible to work in Turkey.Our Purpose is to build a zero-emission future that reconnects humanity with nature and a World of clean air. We are looking for talent that connects with this mission and want to create positive impact by joining a diverse and dynamic team

BYD

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