Senior Manager, Digital Experience
- Türkiye
- Kontrat
- Tam zamanlı
- Develop and execute a comprehensive digital experience strategy aligned with business objectives, driving innovation and continuous improvement.
- Manage a team to develop and implement elegant interfaces and designs to elevate our customers' experience throughout their digital shopping journey on our websites; including wireframes, prototypes and UX designs.
- Collaborate with a cross-functional team of web developers, DTC associates, designers, content creators, and marketers to deliver high-quality digital experiences that engage and delight users.
- Provide coaching, guidance, and support to team members, fostering a culture of collaboration, creativity, innovation and accountability.
- Oversee the design, development, and maintenance of company websites, ensuring alignment with brand guidelines, usability standards, and SEO best practices.
- Analyze web analytics data and user feedback to identify opportunities for optimization and enhancement, leveraging insights to drive decision-making and improve user engagement.
- Collaborate with internal stakeholders, including marketing, sales, product development, and IT teams, to align web initiatives with overall business goals and priorities. Also work with agencies and 3rd party vendors to help us meet our objectives.
- Align with IT and other stakeholders to optimize and manage the marketing technology stack for our websites.
- Stay abreast of industry trends, emerging technologies, and best practices in web experience design and development, continuously seeking opportunities for innovation and improvement.
- Create website roadmaps and manage web projects from concept to completion, ensuring timely delivery, budget adherence, and quality control.
- Bachelor's degree in Marketing, Communications, Information Technology, or related field
- 10+ years of experience in UX and website management, with a proven track record of success in leading web initiatives and driving results.
- Experience in leading high-performing teams that deliver elegant UX designs, manage websites and meet objectives.
- Strong technical proficiency in web development technologies (HTML, CSS, JavaScript), content management systems, UX/UI tools (Adobe suite, Figma) and web analytics tools (Google Analytics).
- Extremely proficient in UX/UI design principles, information architecture, and responsive web design.
- Excellent project management skills, with the ability to prioritize tasks, manage resources, and meet deadlines in a fast-paced environment.
- Strong analytical and problem-solving skills, with the ability to interpret data, identify trends, and make data-driven decisions.
- Exceptional communication and leadership skills, with the ability to effectively collaborate with cross-functional teams and influence stakeholders at all levels of the organization.
- Proven experience in coaching, mentoring, and developing team members to achieve their full potential.
- Actual pay will vary based on qualifications and other factors
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