Senior Director, Execution & VTM Strategy

İstanbul
Sürekli
Tam zamanlı

23 saat önce

Location(s): TürkiyeCity/Cities: IstanbulTravel Required: 00% - 25%Relocation Provided: NoJob Posting End Date: September 9, 2025Shift:Job Description Summary:Job Summary:The role is responsible for leading the development of scalable execution & VTM processes, capabilities and tools - owning new processes on relative area.Responsible from future back thinking and future capabilities to proactively lead & develop, which are usually impacting multiple functions & stakeholders.Develops & improves Execution & VTM governance models, tools and systems – being responsible to decide when to build new capabilities internally or leverage external providersWork That Matters The Most

Responsible for leading Execution Excellence and VTM Strategy, landing those strategies via The Coca-Cola Company frontline commercial and bottlers teams
Execution Long Range Plan for the Operating Unit – lead Execution LRP process, identifying opportunities into critical commercial execution capabilities (PICOS, RED, CDE Mgmt., Digital RTM) and defining the roadmap to build in the next 3 Years
Integrated annual business plans – support franchise organizations and bottling partners in effective integration of execution strategy and critical commercial capabilities into ABP
Commercial capability development – in collaboration with Global C&CL, bottling partners and external vendors develop critical commercial executional capabilities to close existing gaps and build competitive advantage and continuous growth through improved execution.
Commercial Execution Governance – improve the quality and coverage of our executional governance mechanism in collaboration with bottling partners and franchise organizations.
Influence executive leadership on commercial strategy of key big bets (e.g. Execution: Outlet Segmentation, RED Coverage & methodologies, PICOS, ABCs of execution)
Extensively and proactively analyzes problems and recommends new direction or advancements within commercial perspective, to drive additional growth for the organization
Partner & pioneer in capability development with global C&CL, other OUs and bottling partners, with connecting frequently with internal and external senior leaders

Output KPIs1.OU Execution & VTM Strategy (1-3 years) + (3-5 years)2.OU-wide Execution & VTM projects3.Execution & VTM levers investment prioritization across country x channel x category4.Execution & VTM plans and targets in Franchise level Developing executional capability & governance plansExperience- Demonstrated experience (10+) leading Execution/RTM/Digital transformation projects.Proven experience in senior roles of Consultancy, Commercial Strategy or Execution roles in FMCG companies.- Demonstrated experience leading Execution/RTM/Digital transformation projects. Proven experience in senior roles of Consultancy, Commercial Strategy or Execution roles in FMCG companies.- Proven ability to drive system influence and implementation of strategies & plans.- Effective communication and influencing skills, with the ability to smoothly collaborate with multitude of system stakeholders.- Strong networking & matrix management skills- This role requires understanding of Coca-Cola company and/or bottling partners RTM and sales operations and system economics.Skills:Our Purpose and Growth Culture:We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

Coca-Cola

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