Corporate Growth Marketing Manager
- İstanbul
- Kontrat
- Tam zamanlı
- Storytelling with data: strong skills in articulating the benefit or requirement associated with a corp base management strategy: drawing on data and analytical techniques where appropriate, and communicating this to a business audience.
- Build, develop and track automated reporting and performance metrics that support better offers and business decisions mainly for revenue growth and Corp Base management.
- Responsible for Corp segment churn, migration APRU,retention profitability for all Vodafone offers
- Lead digital transformation to build up an always-on marketing structure through data-driven and contextual approach
- Analyse and identify churn drivers by interpreting insights from models, exit surveys, disconnection trends, customer activity, debt collection performance, customer complaints, NPS and incorporate all into action plan
- Plan & execute e2e digitalization & automation of CVM actions
- Develop & performs action plan and related activities (retention, upsell, x-sell) for the delivery of churn & disconnection targets
- Follow up current best practices in CRM area & VF group opcos
- Track Direct Sales channel performance for all product domains. (Mobile , fixed, IoT services).
- Track closely Corp Segment VBU Revenues and come up with new initiatives to keep actuals and targets in line.
- Tracking commercial strategy of competitors and coming up with proposals best fitting to our own strategy.
- Preparing Recommendations to get top management approvals on any new proposition/change.
- Carry out post-evaluation of new launches and concepts.
- Minimum 8 years experience in Datacenter&Cloud & security fields
- Exceptional project and stakeholder management skiils.
- Exceptional team management and leadership skills.
- Having a proactive approach, rather than reactive
- Experience in customer value management, Growth mindset is a must.
- Some demonstrable, hands-on experience in processing large data sets in Excel. Advanced Excel skills are essential.
- Ability to work independently, usually within a complex and often ambiguous environment, to build rigorous, fact-bases that support recommendations to senior management, other executive, functional, or regional management.
- Bachelor Degree in Engineering or Business, Economics, master degree is a plus
- Flexible mind set to adapt to a constantly changing conditions
- Strong written, verbal communication and negotiation skills& inter-personal skills both in Turkish and English
- Work under high pressure and time constraints
- Vflexy: Flexible Benefits Program
- Hybrid working kit
- Ergonomic kit allowance
- Digital meal voucher
- Flexible transportation allowance.
- Employee assistance hotline & counselling
- Comprehensive and flexible private health insurance
- Discounted price deals for wide range of products & services
Vacancies in Turkey